The Game Changers: When Authenticity Goes Wrong in Recruitment Marketing

Authenticity is a word that is probably said too often in the marketing world. Endless rhetoric on why being authentic, genuine and real (especially when it comes to those pesky millennials) is the only way to appeal to people and grow your business in today’s #fastpaced, #VUCA world. If that is indeed the case, the […]

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Facebook Takes Aim (and Fires) at The Recruitment Sector

Facebook has announced its new jobs feature. To confirm, this isn’t Facebook for Work/Workplace by Facebook –  it’s Facebook formally entering the jobs market. Facebook is constantly evolving, and while Facebook builds new features and gives people new ways of using the platform, they can’t change the way people choose to use those features. For […]

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What’s Going on in Recruiting Land at the Moment? Indeed, CareerOne, Monster, Randstad et al.

Imagine if you’d taken a short sabbatical, or even a holiday, three weeks ago. On return you’d wonder what the heck has happened to the recruitment industry. Who owns who, who’s sold to who and why are suppliers now competitors and vice versa? Yep I’m referring to the now highly publicised strategic moves made by […]

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